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On Demand

Developing Integrated OTT Commercial Strategies

Date: August 18th, 2021
Time: 7am PDT / 3pm BST

OTT is beginning to deliver on its promise of personalised, responsive viewer experiences that go far beyond those on linear broadcast platforms. After a period of unique challenges and behavioural adaptations, how can rights holders, OTT services and content aggregators deliver engaging value to every kind of fan?

PANELIST LINEUP

  • Moderator: Dan Cohen, SVP – Octagon

SPEAKERS:

  • Richard Calacci, Chief Revenue Officer – Overtime
  • Chris Rae, SVP of Sales, Asia / Pacific (APAC) & Global Partnerships – Verimatrix
  • Rob Calder, Commercial Director – The Hundred
  • Mike Morris, Digital Commercial Strategist, Media Rights – Cricket Australia