Defining the Future of Pay-TV Revenue Security
Earlier this week, we unveiled the profile of VCAS Ultra™, our next-generation Video Content Authority System (VCAS™) architecture.
This is certainly very exciting news for us as a company – it represents the culmination of much hard work and relentless innovation. But we also think it represents a significant development for the pay-TV industry on the whole.
As outlined in our “Rise of the Software Empowered Video Operator” e-book, there is a clear trend towards IP- and software-based technologies with many industry experts agreeing that they will serve as the foundation for the future of pay-TV service delivery. As the industry evolves, so must the revenue security strategies that underpin the business of content delivery.
Avni Rambhia, Industry Principal with the Digital Media Group at Frost & Sullivan says: “Content services are rapidly evolving towards multi-network, multi-platform, multi-resolution experiences. Those content protection systems which similarly evolve to enable consistent pay-TV experiences on a broad range of form factors - be it hardware or software, managed or unmanaged, native or cloud, SD or 4K and live or on-demand - will be best positioned to meet these changing needs and will be most effective at empowering their customers to differentiate and grow.”
VCAS Ultra addresses these requirements, and helps define the future of pay-TV revenue security by offering operators unparalleled agility and efficiency within the pay-TV infrastructure.
Notable new features include enhanced content security profiles to meet MovieLabs defined ultra high definition (UHD) service requirements (including fully integrated multi-network VideoMark™ watermarking technology as well as Trusted Execution Environment (TEE)/TrustZone support); physical or virtual configurations to support cloud system integrations; streaming format evolution with harmonized support for HTTP Live Streaming (HLS) and MPEG-DASH; and enhanced monitoring, operational and subscriber intelligence to enable actionable analytics.
In short, VCAS Ultra is the result of the uncompromising Verimatrix vision of where content security needs to evolve in order to safeguard pay-TV operator revenues in the face of constantly changing piracy threats.
For additional detail, please click here to view the press release. And if you will visit IBC 2014 later this week, please drop by our booth (#4.A55), where we will demonstrate key features of VCAS Ultra.
We would love to see you, and hear your thoughts on how the future of pay-TV revenue security will be defined.