Working Together To Secure Operator Revenues – Partner Forums Endorses Collaboration
The rise of the software-empowered video operator has been much heralded in this blog and in various white papers – including part 1 and part 2 of our Rise of the Software-Empowered Operator e-book – as well as articles. It was encouraging, therefore, to discover during our recent partner summits hosted in London and Singapore, that our vision is being whole-heartedly embraced by other key industry ecosystem service providers and reseller partners. Together we agreed that we are under healthy pressure and in the best-position, to provide operators with flexible solutions to help them migrate to a multi-network, software-based video delivery and monetization business model over the next few years.
Presenting the Verimatrix Partner Manifesto, David White, Sr. Director of Global Partnerships & Alliances, explained how Verimatrix has had a partner-centric company strategy since its inception. Other presentations and discussions covered in these sessions included co-marketing programs, product roadmap and support management.
These recent summit sessions are part of a growing program of partner liaison and engagement activities that are intended to support and strengthen the Verimatrix proposition to the revenue security market worldwide. We encourage our partners to participate in these programs and ensure that they have access to all the tools and communication channels that they will need as sales momentum grows.
With an extensive ecosystem of pre-integrated products and proven end to end solution, we enable a best-of-breed video delivery approach for operators of all types – even though our specialist-focus on security. A combination of channel and direct sales models enables Verimatrix to address a growing, global market for both large scale pan-regional operators and well as local networks, while providing all of the necessary tools including training, pre-sales, sales and marketing to successfully resell and leverage the brand value Verimatrix offers.