Market-leading Thamizhaga Cable TV Communications Relies on VCAS for DVB Cardless Security Solution to Provide Revenue Protection for its New Digital Cable Service
New Delhi, Convergence India 2013, 15 Jan. 2013 –Verimatrix, the specialist in securing and enhancing revenue for multi-network, multi-screen digital TV services around the globe, today announced that Thamizhaga Cable TV Communication Ltd. (TCCL), one of India’s leading cable multi-service operators, has selected the Verimatrix Video Content Authority System (VCAS™) architecture to provide cardless revenue security for its new digital cable TV service. TCCL plans to digitize the entire state of Tamil Nadu in the next 12 months, and it will rely on VCAS for DVB not only to secure its new digital premium content offering, but also to help promote subscriber and revenue growth.
TCCL’s new digital cable service offers subscribers 500 digital channels, 200 pay TV channels and 24 high definition (HD) channels. Internet, IPTV, video on demand (VoD), online shopping and gaming services are expected to be added in the future. Deploying VCAS for DVB will enable TCCL to deploy a unified cardless security solution to secure both live and interactive content delivery via a single security head-end, reducing OPEX and CAPEX as TCCL expands its services. Using a cardless security solution also eliminates the burden of managing the logistics of smart cards.
“TCCL places a strong emphasis on quality of service (QoS) and content. As such, it was very important to choose a revenue security solution that would enable us to enhance subscriber experience and expand our content library,” said P. Sakilan, managing director, TCCL. “VCAS was the only revenue security solution that could fulfill these requirements while also giving us the flexibility to launch our multi-screen offering in the future.”
“This is a very exciting time for the Indian pay-TV industry, and savvy operators such a TCCL are wise to leverage new technologies during their digitalization efforts,” said Steve Oetegenn, chief sales and marketing officer, Verimatrix. “Doing so creates many opportunities, including expanded service offerings, new business models, increased subscribers, and other competitive advantages.”
TCCL is the latest in a string of Indian cable TV operators to choose Verimatrix for their DVB conditional access needs. The key vendor selection criteria are based on the company’s proven cardless security technology in combination with a multi-network platform that enables both multi-screen and hybrid DVB-OTT services.
Verimatrix is demonstrating its robust revenue security solutions at Convergence India 2013, 16-18 January in New Delhi. Visit booth #C-64 to learn how the VCAS architecture addresses current and future business and technical challenges. Verimatrix will also be hosting the Multi-network Solutions in the Real World Forum on 17 Jan. 2013 from 14:30 – 16:00 hours in Hall 18 on the Upper Floor. To sign up to attend the Forum, please visit www.verimatrix.com/CI2013.